PERSONAL PROJECTS

I like building things.

Some become businesses. Some remain experiments. Some fail. That's part of the point.

Bexo

An SEO-led acquisition engine: Bexo generates demand, specialised partners deliver the service, and the model earns a fee on converted clients.

A cosmetics concept built to test demand before investing in a real product.

A clothing brand built around Mongerbino, combining product, creative direction and local community.

My attempt to digitise residential solar quoting — a startup that did not find product-market fit, with learnings now reused in the family business.